Google rebrands Tez to Google Pay in India

Google Pay,Google Pay India,Google Pay India Launch

As for what next, Google has said that it will make Tez... err... One of those products was Google Go, which Google revealed would eventually read web pages aloud.

Additionally, the most commonly spoken Indian languages will be supported by Google Go's new feature for listening to webpages, as well, including Hindi, Bengali, Malayalam, Marathi, and Tamil.

Google Assistant now supports Marathi language. Project Navlekha is Google's initiative to empower publications that publish in local languages.

Google.org, along with Google employees, will also be making a $1 million grant to several NGOs in India to support the relief and recovery efforts in the flood-affected regions in Kerala and Karnataka.

Voice search has grown by 270% year-over-year in India. Furthermore, online video now accounts for 75% of all mobile traffic. And as for vernacular, the majority of the Internet users today are Indian language users, a number expected to reach 500 million plus in the next two years.

Google has renamed its UPI payment app in India from Google Tez to Google Pay. Since its launch, over 750 million transactions were done by users using this app. A year later, the company now made a decision to rebrand Google Tez as Google Pay.

Sengupta said the company is also adding more merchants - online and offline - onto its platform. Google unveiled Tez in India previous year, with the app built on the government's new digital payments framework, Unified Payments Interface (UPI).

Speaking about how Google is evolving its ads offerings for India, Kim Spalding, lead - product management for the SMB and Emerging Market Advertising, Google, says, "Rapid growth in India and diversity in user behavior and changing patterns are impacting and informing the way we develop our products".

Google Pay is expanding its operations to physical stores such as BigBazaar and smaller merchants such as kirana stores.

Apart from this, Google has also worked with local banks like ICICI, HDFC, Federal and Kotak Mahindra to offer basic pre-approved loans to eligible users.

Google Maps Go gets turn-by-turn navigation along with a new home screen and shortcuts.

Google has also announced the next round of its free Wi-Fi project in India. This will provide high-quality Internet access to potentially 10 million people.

Google Station partnering with Andhra Pradesh State FiberNet Limited to bring high-quality Internet coverage to over 12,000 villages, cities and towns in the state of Andhra Pradesh.

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