Canelo Alvarez signs highest-earning sports contract of all time

Boxer Canelo Alvarez Inks $365 Million Contract With Streaming Network DAZN, Richest Deal in the History of Sports

On Wednesday morning, the world learned that Saul "Canelo" Alvarez had signed a 5-year $365 million contract with newly-launched subscription sports streaming company DAZN.

It is the biggest contract in sports history, surpassing the $325m 13-year contract extension signed by baseball star Giancarlo Stanton at the Miami Marlins in 2014.

The deal is worth a minimum of $365 million (almost Rs 2700 crore) at an average of $33 million per fight, according to his promoter Golden Boy Promotions. Alvarez's last six fights were all HBO pay-per-view events, including his September win over Gennady Golovkin, for which viewers paid $85.

They're amongst the biggest names in sports, and they're not going to sleep hungry, but they've all been usurped by Mexican boxer Canelo Álvarez.

The deal kicks off with the WBA and WBC middleweight king's move up to super-middleweight to take on Liverpool's Rocky Fielding on December 15 at Madison Square Garden in NY.

Alvarez is guaranteed $30m per fight and becomes the first major USA star to jump ship from traditional pay-per-view platforms.

Lance Pugmire of the LA Times has tweeted today to say that a source has told him the deal is "the richest contract in sports history" with Canelo expected to have ten fights in the next five years with DAZN, starting with the fight against Rocky Fielding in December. Floyd posted a scandalous picture of the Mexican-American wearing a fishnet suit and boxing gloves and bringing up their 2007 fight, which Maywetaher won by split decision.

Alvarez will next fight on December 15, when he faces off against Rocky Fielding at Madison Square Garden.

"I always want to take on challenges, and I am very happy my fans will be able to see me fight for a small cost".

"I wore the same damn clothes every other day", said Skipper, ESPN's former president, prior to an event at Madison Square Garden announcing the deal. DAZN is charging its subscribers $9.99 per month, which - over time - translates to substantially less than the $85 pay-per-views to which boxing fans have become accustomed. "He said, our first meeting with him over two weeks ago, he came to our office and said, 'I've got a blank check, I'm not leaving until we make a deal.' And he put his money where his mouth is". "We are committed to making this sport as accessible as possible and at an affordable price for all the fans".

"This is only from my hard work", Alvarez said.

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